There are a lot of people who teach on the subject of momentum. John Maxwell teaches the law of the Big Mo. Legendary college basketball coaches teach and strategize how to call a time out to break up the momentum of an opponent when it starts to build. Teams win championships year after year, because of the momentum of the previous season. Ever hear of a team getting hot? No one wants to play a team when they have got the ball rolling at fast speeds. Organizations in the same manner get hot and have tremendous momentum. Those are the times records get surpassed and lots of profits are made. Salesmen can “get on fire so to speak”, and they can’t talk people out of buying. Why is that? Why all of the sudden, do they have the Mitus touch? It’s MOMENTUM!
So how do you create positive momentum? On the outside, momentum looks easily achieved. It looks as if those who have it are having success dropped in their lap. Once the ball gets rolling, that’s very true. They don’t have to work as hard to get positive results. But what you don’t see is the hard work on a consistent basis that originated before the momentum kicks in.
Zig Ziglar used the analogy of an old well pump and the top of a well. A man had previously seen someone pumping water and filling container after container for him and his friends’ with little effort. So the man who had seen this decided that he would go over to the well and get himself a drink. So he went over to the well and started pumping, expecting water to quickly be dispensed into his container. He noticed that no matter how hard or fast he pumped, no water would come out. He concluded that there must be some sort of switch or magic lever that had to be turned on that he hadn’t activated. To his surprise he couldn’t find one. He eventually became frustrated and walked away thirsty. The next day he saw the man who had pumped water from the well previously approaching the well to get more water.
He asked him, “How in the world did you get the water?”
The man’s first question was, “Did you prime the pump?”
The man showed him that to get water from all the way at the bottom of the well, up the line, through the pump, and into his container the air had to be pulled through first, hence priming the pump. So TOGETHER, they started pumping up and down with both hands consistently for a good while. After some time, the water began to flow. The experienced man grabbed the container and told the other man to continue pumping. He not only filled his own container, but the other guy’s also. He asked him if he noticed how easy it was for him to pump the water out now. He could do it one hand. Really he was just keeping the rhythm of the moving pump handle. As soon as he would slow down or stop, the water would go back down the line and he would have to pump hard to get the water back to the surface. When it started flowing again, that’s when it became easy again.
The same works with momentum. At first you really have to work consistently to get the water to the surface but once it’s there, all you have to do is maintain the rhythm of success to keep the water flowing. That’s MOMENTUM!
Think of it in terms of pushing a car. To get the car moving, it takes a lot of effort. But once it finally gets going all you have to do is to keep a hand on the bumper and walk behind it. When you slow down or take your hand off of the bumper, it takes extra effort to get it moving. Although, once it’s moving, it becomes a tremendous force to stop.
The question you must ask yourself is ……… ARE YOU PRIMING YOUR PUMP?